

- 30 Day Money Back ‘You Love it’ Guarantee
- 77 Video lessons & Lifetime Access
- Bonus emails to your inbox to keep you motivated
- 1 Personality Type test & 1 recorded reading of the test report
- 1 Ebook (the 7 Vices Lifesaver)
- 4 Intensive group coaching calls
- 1 LIVE Training Event at the Horst Estate (Driebergen, NL)
- Scientific insights in methods for leadership skills & guiding your own personal development in a loving way.


Hello Bonus Material
- Buildyourimagein30days.com The instant version. Because you are an FLA-er for free.
- First introduction to the model that will help you shape and build your female leadership: the 7 Vices Personality Type model.
Also You will be preparing for the BYL with a personality type test, so you will know which BYL lessons might be exactly what you are looking for.
- Right when you will start the course you will receive an invitation from Ellen Soentken to do the 7 Vices Personality Type test. If you have made this personality test (and there are no wrong answers, only answers that can give a good picture of your present personality profile, according to Ellen Soentken’s 7 Vices personality type model) you will receive your test statistics report in module 1.
- Spoiler Alert: In Module 3 Ellen Soentken will do a recorded PERSONAL 10 minute reading of your 7 Vices Test report. (<- that alone is for many the reason to enroll for this academy) To pinpoint your strongest archetype roles, your allergies and recommendations for personal development, according to what she makes up from your answers reflected in the 7 Vices Personality Type test.
Module 1: Everything you want to know about YOU!
- Lesson 1. The 7 Vices Personality Type Model. We will start the BYL with the explanation of the 7 Vices Personality Type Model. Ellen Soentken will talk you through how this model works. She will unveil the difference between people who work predominantly with male vices and predominantly with the female vices. She will go into how strong (or overused) vices relate to certain archetypes. And she will tell you how balancing all vices (male and female, creator and destructor) will unfold your total personality, improve your personal effectiveness, bring that extra professional touch to your image and … broaden your leadership skills.
- Lesson 2. How to read your 7 Vices Personality Type Report Ellen will show a few 7 Vices Personality Type report examples to tell you what you can learn from the statistics. What they can say about you, your strength, your allergies and your growth opportunities. In module 3 Ellen will be giving personal 7 Vices Personality Type Report readings for everyone who signs up for BYL. This is the ‘glad you stayed after the 30 day money back guarantee’ bonus. En te lessons that follow we go into all the specific archetypes, what makes them so relatable, when they are at their best and what they need to learn about themselves on their Vice level.
- Lesson 2.1. Virgin / God
- Lesson 2.2. Mini Virgin / Mini God
- Lesson 2.3. Whore / Savior
- Lesson 2.4. Evolution Eve / Evolution Adam
- Lesson 2.5. Frump / Judas
- Lesson 2.6. Mini Witch / Mini Devil
- Lesson 2.7. Witch / Devil
Module 2: The perfect pitch
- what you want to achieve, pick the first small goal
- what are your strongest leadership skills, choose and revine the best skills
- what are your best Archetype allies and mentors, profile your best
- Lesson 1. The basic ingredients of a great pitch
- Lesson 2. Working out your pitch Goal
- Lesson 3: Designing your Pitch Message
- Lesson 4. Working out the strategy for your Pitch Succes
- Lesson 5. Pitch evaluations
Module 3: Dealing with your demons
- Lesson 1 Daring to connect with sensitive people
- Lesson 2 Beyond the ‘why is this happening?’: Seeing the purpose and function of office politics
- Lesson 3 Protecting what is yours, feeling and setting boundaries for yourself and how to communicate them to others
- Lesson 4 How to stay centered. Making the distinction between your life lessons and other people’s baggage
- Lesson 5 Saying yes to your golden opportunity, how to heighten your visibility and attract opportunities you want
- Lesson 6 How to articulate what you do want, finding passion and purpose again
- Lesson 7 Staying clear on your vision, how to be strong in office politics and still be able to see the big picture of your goals
Module 4. Office Politics for Ninja's
- Lesson 1: Wake up!
- Lesson 2: Focus on Power!
- Lesson 3: Let time be on your side!
- Lesson 4: Gather your allies!
- Lesson 5: Prepare your game
- Lesson 6: Play to win!
- Lesson 7: From power to empowered! Epiloge: Wheel of fortune
Module 5. How to motivate people
- Lesson 1. Virgin / God
- Lesson 2. Mini Virgin / Mini God
- Lesson 3. Whore / Savior
- Lesson 4. Evolution Eve / Evolution Adam
- Lesson 5. Frump / Judas
- Lesson 6. Mini Witch / Mini Devil
- Lesson 7. Witch / Devil
Module 6. Your Legacy
- Lesson 1. Digging deeper. Finding your own legacy. The read thread in your life as the lead to your legacy.
- Lesson 2. Making ‘stuff’ meaningful Translating your life experience, drive and desire into one meaningful tool for others
- Lesson 3. Nurturing your brainchild
- Lesson 4 Adepting to the situation and time
- Lesson 5 Building from scratch Technical, practical tips to safeguard what is yours to give
- Lesson 6. Why not everything happens when you want it to happen
- Lesson 7. Passing the torch to the next generation.
Graduation Bonus
- The Marathon Career
- Paying it forward: Tips in setting up vertical network trains
- A keen eye on talent: how to spot talent and guide it to greatness
Event Build Your Legacy on March 14th 2016 Landgoed De Horst



Hi there! My name is Ellen Soentken. I am the creator and sole owner of the 7 Vices Personality Type Model. But 15 Years ago I worked in a publishing firm and I was in a meeting that shook me up real big. I knew I was ready for a next step in my career. But whatever I did to prove myself ‘worthy’ of a higher managerial position nothing substantially upwards was happened with the career. I was told to wait and trust. Again… Create another cash success and bare that my name was not on it. Again…. I could not do it. I was too burned out. My resentment was too big. And I did not see a path that would get me where I wanted to be, then. The experience was disappointing: a waste of time, talents, loyalty and hope. Luckily I now have found a great way to boost your career with agile confidence. It starts with acknowledging that sometimes not only skills & achievements matter, but your personality matters too.

What you might not see at first glance is that the perfect career looks great from the outside. You have gotten the color and style advice right, wrote down a few smart lines from a coaching leadership book, imitate a role model in a certain way, come up with the best results. You can do it completely by the book, but if it is not from the heart it will never become an art. Your personality and the way you handle your career can even get round out ugly Frankenstein and poisonous to your long term career (and I am not even talking about your personal happiness).








Build Your Legacy
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